You have read a lot of things about backlinks and pagerank, but the thing I am going to unravel in this post will help you understand organic link building in a much more effective way. Admit it or not, backlinks are still as important for better search engine results as ever and getting them for your website is one of the most crucial things in your SEO (Search Engine Optimization) plan. But when it comes to getting high quality backlinks, many people freeze as they do not how to get other websites to let you link your site with them.
For those who are still confused what a backlink is, backlink is just a link to your site. When your website link exists on someone else’s website or a site with different domain, that link is typically referred to as backlink. Breaking it down further, backlink is extremely important to your website’ search engine ranking because search engines consider one backlink as one vote for your website. The more backlinks your website has, the better your search ranking will be.
But before I start telling you how you can get backlinks for your newly built site, I just want to get a few things straight first. With Google’s penguin update launched earlier this year, quality has been made the most important factor when it comes to backlinks. Do not buy backlinks as it is against Google’s guidelines and your site might get penalized anytime.
Some quick tips to get backlinks:
Your personal and friends’ websites
This is the simplest and the most hassle-free way to get backlinks. If you have more than one website, you can leave links. If you you know someone personally or from social media or the Internet, you can ask them to link your site with their sites.
Write good content
Write your website content in way that it builds your readership. Your content should be so wonderful that it can attract visitors who will then mention your posts or link on other websites.
Guest posting is writing posts for other blogs. There are literally tens of thousands of blogs that offer writers from different industries to write blog posts for them. Choose blogs from your niche that will allow you to write posts as a guest. Generally guest posters are permitted to leave a link to their personal website in the author bio. There are many blogs that also allow links in the body of the articles, which has more SEO value than the links at the bottom of the page or author bio.
Write press releases as for PR services. There are hundreds of PR sites that let you give a link along with the press release you write about your company or site.
Post comments on blog
Blog commenting is one of the easiest ways to get backlinks. Be sure to use proper anchor text when commenting. Be careful as some blogs will summarily delete your comment if you use commercial-sounding anchor text as your personal name in the name section.